CHAKA KHAN Releases New Single & Music Video “Like Sugar”

In a red hot, era-spanning collaboration, The Queen of Funk and multiple Grammy winner Chaka Khan has teamed up with Major Lazer founder and Grammy-nominated producer Switch (M.I.A., Beyoncé, Rihanna) to drop brand new track, Like Sugar’. Not only does it represent a scintillating collaboration between two leading talents, but it’s also a statement of intent as the first release from Switch’s new label imprint Diary Records. The track is the first taste of Chaka Khan’s long-awaited new album on Diary Records, details of which will be announced soon. Stream now > SPOTIFY

Comebacks are en vogue in the world of music, but how often do two influential artists join forces to produce a track every bit as good as their classic material? While Chaka Khan has returned to touring, new tracks have only emerged sporadically since her 2007 album ‘Funk This’. ‘Like Sugar’demonstrates that her voice soars with as much power and emotion as it did back when her solo career exploded with ‘I’m Every Woman’, forty years ago.

Like the great dance videos of the late ‘90s and early 2000s, Gehrig’s video is a simple but deceptively clever idea that’s been expertly executed with the help of the Parisian choreography duo I Could Never Be A Dancer and superstar stylist Vanessa Coyle. In a contemporary twist, however, it depicts a succession of characters whose dance moves are looped – reflecting the rhythm track but with a visual glitch-in-the-matrix. They’re gradually layered together into an increasingly surreal mix of manic energy, GIF-like dance moves and vibrant colors.

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Credit: Kerry/TheChamberGroup

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About Kai Morgan @embraceyoumag (1789 Articles)
Creative chick with an open mind and an open heart :)

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