The CF/Music Video for 2NE1‘s “Don’t Stop the Music” was recently released and it’s quite the dance number. The song is a promotional theme for the Yamaha Fiore scooter in Thailand. How do you create hype for a new product? Get 2NE1 to endorse it.
The video is quite fun, with a lot of creativity (and colors). The choreography is cool too. In my opinion, the song is good, but without the vocal adjustments, it would be great. Check it out for yourself below:
Continue reading “2NE1 says “Don’t Stop The Music””
Gone are the days when singers were freely and passionately singing without the help of “pitch correction”, yes, I am referring to the infamous auto-tune. This is a continuation of my previous post, “what do you think about auto-tune?” Why the continuation you wonder? it’s because i’m truly annoyed with this audio processor that is plaguing the music industry.
Too many artists are utilizing auto-tune into their music: Ke$ha, T-Pain, The Black Eyed Peas, Akon, Kanye West, Jason Derulo, Rihanna, Lil Wayne, and quite a few others. I found it rather ironic that Jay-Z released a single titled “DOA (Death of Auto-tune)”, but still used the device on another track, and on the same album (ain’t that funny).
Continue reading “Auto-Tune 2: Will The Real Singers Please Stand Up”